Made By Hand. By ME.

Is your work priced to make a profit?

Tune in to this week’s episode of Outside the Frame, Wednesday at 1PM eastern on Blockhead Radio http://blockheadradiolive.com/ to learn the answer to this question in Part Two of Pricing Strategies: Factors and Formulas. 

Establishing a price for your work will likely be the most difficult decision you will make in your career. In order to price your work realistically, you need to be able to make a fact-based case for what your art is worth. Convincing people that your art is worth what it is priced is an essential component to selling your work.  This week I provide you with the pricing factors and formulas needed to price your work to adequately cover the costs you incur doing business. 

Be sure to join us in the BHR chat room during the show to interact – ask questions or just chat with us. Go to http://blockheadradiolive.com/ and click on the "Launch Chat" at the top of the screen.

Hope to see you there!        

:)DeDe

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Essential Marketing Tools Continued: On Wednesday’s episode of Outside the Frame at 1PM eastern on Blockhead Radio http://blockheadradiolive.com/ we’ll learn the remaining eight tools that along with the Mailing List (covered in episode 3) and Studio Press Kit (covered in episode 4) comprise the 10 Essential Marketing Tools you need to promote your work and yourself.

Also join us in chat during the show to interact, ask questions or just chat. Go to http://blockheadradiolive.com/ and click on the "Launch Chat" at the top of the screen.

Hope to see you there!

:) DeDe

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Tune in to Outside the Frame, Wednesday May 20 at 1PM on Blockhead Radio http://blockheadradiolive.com/ for

The Studio Press Kit/Promotional Press Release:

We will deconstruct The Studio Press Kit, your most valuable package when you wish to launch a thorough media campaign.  Learn how to write an effective Promotional Press Release that is the centerpiece of the package by adopting the journalistic method of writing and the Associated Press style guidelines to get your name and work in print.

Also join us in chat during the show to interact, ask questions or just chat.  Go to http://blockheadradiolive.com/  and click on the "Launch Chat" at the top of the screen.

Hope to see you there!

:) DeDe

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DeDe Sorensen's On the Air! DeDe will be appearing on BHR Ruthie's Artisan Spotlight Talk Show. Tune into Blockhead Radio Live on Thursday, April 16, 2009 @ 9PM EST. Listeners have the option to tune in only to listen like old-fashioned radio or they can login to the chat for an exciting interactive experience. Blockhead Radio is a 24/7 live streaming Internet radio station located at <a href="http://blockheadradiolive.com/">Blockhead Radio Site</a> that features indie music and talk shows about artisans, family, and life in a kid-friendly environment.

In order to interact, listeners need register for a chat login prior to the show. Registration is free and information required (name, email address, etc.) remain private.

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